Privacy policy

The latest version of this Privacy Policy is always available on this website.
Muby AB, company registration number 559348-3570, with registered address at Wallingatan 11, 111 60 Stockholm, Sweden, is the data controller responsible for the processing of your personal data. We value your privacy and only collect the information necessary to process your order and provide you with a good experience in our webshop.

When you shop with us, you accept this Privacy Policy and our processing of your personal data in accordance with the GDPR.

Personal data we collect

In order to process purchases and deliveries, we collect the following information:

  • name

  • address

  • phone number

  • email address

  • items ordered

  • IP address

  • order history

In addition, we may receive address information from public registers to ensure correct delivery details.

Legal basis

We process personal data in order to fulfill the contract when you make a purchase, deliver goods, provide customer service, and comply with legal obligations, such as accounting legislation.

Marketing and newsletters are sent only if you have given your consent.

What data is shared and why

We only share your personal data with parties necessary to fulfill your order.
For analytics and marketing purposes, personal data may also be shared with analytics and marketing platforms such as Google, Meta, and Microsoft, in accordance with applicable data protection laws and your consent.

Payment providers

With our payment providers, Klarna and Shopify Payments, we share:

  • name

  • address

  • email address

  • phone number

For invoice payments, personal identity numbers may also be shared. This is done in order to process your payment and complete your purchase.

Shipping providers

To deliver your order, we share your name and address with Postnord.
Email address and/or mobile number are shared for delivery notifications.

Newsletters

If you subscribe to our newsletter, your name and email address are shared with [fill in platform, e.g. Klaviyo].

IT services (Shopify)

Our webshop is operated by Shopify. Shopify provides hosting, storage, and technical support. Shopify processes personal data in accordance with the GDPR and may store certain data outside the EU, using approved safeguards.

We never sell personal data to third parties.

Cookies

We use cookies on our website in accordance with the Electronic Communications Act. A cookie is a small text file stored in your browser. We use cookies, for example, to ensure the website functions properly, remember your preferences, analyze how the site is used, improve security, and for marketing purposes. You can configure your browser to automatically refuse cookies. More information is available from the Swedish Post and Telecom Authority.

We also use analytics services, such as Google Analytics, to understand how the website is used and to improve functionality and user experience. Such processing is carried out only in accordance with your consent where required by law.

We also use other analytics and marketing services, such as Microsoft Clarity and Meta (Facebook), to analyze user behavior, measure marketing effectiveness, and improve our services. Such processing is carried out only in accordance with your consent where required by law.

You may manage or withdraw your consent to cookies at any time via our cookie banner or through your browser settings.

Data retention

Your personal data is stored for as long as we have a lawful basis for the processing, for example to fulfill a contract or comply with accounting legislation.

International transfers

Some of our service providers, such as Shopify, may process personal data outside the EU/EEA. In such cases, we ensure that personal data is protected through appropriate safeguards in accordance with the GDPR, such as the European Commission’s Standard Contractual Clauses (SCCs) or other approved transfer mechanisms.

Your rights

You have the right to:

  • request a copy of the personal data we hold about you

  • correct inaccurate or incomplete data

  • request deletion of your data (subject to legal obligations such as accounting laws)

  • restrict or object to processing

  • withdraw consent for marketing and cookies

To exercise any of these rights, please contact us at hello@mubyskin.com.

Changes to this policy

We may update this policy from time to time. Changes will be published on this website and apply from the date of publication.